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DMA 2026 · Award Categories

Every category. One bar. Bold work only.

DMA is open to work created for and executed in East Africa. Entries must have run — in full or in part — between 1st August 2025 and 31st August 2026. Previously entered work is not eligible. Judged alongside the Loeries.

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DMA mechanics

  • Open to agencies, brands and individuals across East Africa.
  • Work must have been created for and executed in the region.
  • List every agency, production team, collaborator or internal department involved as campaign credits.
  • Back your case with measurable results and impact — reach, engagement, conversions, brand lift, earned media and more.
  • Entries are scored by jurors of leading marketers, creatives, filmmakers and media execs.
  • Original, distinctive and innovative work only.

General guidelines

  • Eligibility period: 1st August 2025 – 31st August 2026. Work must have run, fully or partially, within this window.
  • Previously entered work is not eligible.
  • A complete entry includes a completed entry form, payment of the entry fee, and your creative materials, all submitted via the DMA portal.
  • All creative materials MUST be in VIDEO, AUDIO or PDF format — any other format is automatically disqualified.
  • Shortlists judged by a panel whose decision is final.
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Pick your category, prep your case, and get your work in front of the sharpest jury in the region.

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